How A Popular Cruise Line’s Marketing and Customer Journey Sank – 4 Lessons to Keep You Afloat

by Nichole Hinton | CLI Article

There’s a newer cruise line that caters to adults only, boasting they take you to more unique ports than many other lines. No kids and better places? Sign us up. So, we did… and we (somewhat) wished we didn’t. It all started with a “need” to go to the south of France,...

CLI’s Weekly Roundup: February 12-16

by Daniela Poliszuk | CLI Article

Another week brings us to another roundup! Here’s what happened at CLI this week. Career Content Collection We brought back our well-liked career toolkit to help folks who are on the job hunt. The collection features AI tools to help with resume building &...

CLI’s Weekly Roundup: February 5-9

by Daniela Poliszuk | CLI Article

Welcome to another weekly roundup! Here’s what we covered… Event Swag Report Release Last week, we released our first research piece of 2024, about Event Swag. The report was preliminarily released to anyone who filled out our research survey for this...

CLI’s Roundup: January 2024

by Daniela Poliszuk | CLI Article

Welcome to our first ever Weekly Roundup! Although, since we’re starting in February, we figured we’d do a summary of what CLI got up to in January. Community Platform Switch To start us off, we relaunched our community on a new platform! Shoutout to...

Beyond the Leaderboard: Next-Level Gamification for Enhanced Community Interaction

by Todd Nilson | CLI Article

Imagine a time-pressed, stressed-out community manager, filled with enthusiasm but constrained by the familiar gamification playbook of points, badges, and leaderboards (it’s not a stretch to imagine!). Nearly every online community platform incorporates some...