Leverage Product Growth Strategies to Scale Your Community

by Scott Wilder

Thur. May 18th

10 AM PT | 12 PM CT | 1 PM ET

This session will present several product growth frameworks which can be used to drive community activation and engagement. It will cover case studies from Wilder’s time building communities at Intuit, Google, Marketo, and HubSpot.

Join to gain:

  • Growth Strategy Frameworks
  • Tools and Techniques To Get Your Community Started
  • Dashboards To Track and Quantify Success

Meet Scott

Currently advise companies on Customer Engagement, Growth and Community.

I have 15+ years of experience in Customer Engagement, Growth and Community, building programs, platforms, and products from scratch. For a marketer, I have a strong data, technical and systems background. My expertise ranges across B2B and B2C companies like Hubspot, Udacity, Coursera, Influitive, Adobe, Marketo, Apple, and Intuit.

I’m proud of my consistent track record of results from designing websites and user flows with 60% growth in acquisition, launching Community programs with 40% growth in engagement & retention, to innovating new channels like chat with 25% reduction in spend.

Finally, I’m passionate about building teams. I’ve hired, coached, and grown 15+ person teams multiple times across disciplines.

Personal note: I coach little league baseball.